American footwear brand Saucony have over a century of footwear innovation and experience. Founded in 1898 Saucony celebrates its 120th birthday this year and to mark the occasion, we wanted to look back at the origins and journey of a brand at the cutting edge of running technology.
If you’ve never heard of Saucony before here’s a brief intro:
- Saucony was founded in Kutztown, Pennsylvania in 1898.
- Their name is pronounced correctly as “Sock-a-knee” – we do hear some great alternatives though!
- They created the very first slip-lasted running shoe (the Trainer 80). This shoe never had the chunk of cardboard between the upper and midsole which many of their competitors used to provide stability in their shoes. The result? A more natural feel.
- Saucony was the first brand to make a running shoe (the Flight) with a dual-density EVA midsole to control the rate and degree of pronation (and please note that pronation is natural and not a bad thing!).
- Saucony make vegan shoes which include no animal-sourced glue or materials.
EVERUN continuous cushioning
In 2015 Saucony introduced EVERUN continuous cushioning into their footwear line. A breakthrough in cushioning technology, which used a topsole construction to place the cushioning closer to the foot than ever before. The result? Running shoes that deliver greater energy return, more comfort and less stress – allowing you to run stronger, longer.
Fast forward to today and EVERUN cushioning remains the cornerstone of the Saucony range. Now available in two different constructions – Full EVERUN cushioning and EVERUN topsole – each of which deliver a different feel underfoot and different overall running experience tailored the runner’s specific wants and needs.
Full EVERUN Cushioning:
You’ll probably (/definitely) find you fall in love with the feel of more than one Saucony model, with different shoes feeling right for very different types of run.
I tend to do a lot of my running in the Guide ISO (particularly my longer runs where I’m likely to rely more on some stability and support), but I also love the sharp, responsive feel of the neutral Kinvara for quicker, shorter sessions on road or track. And when off-road, the Peregrine gives me both grip and that nimble, precise footing I need when covering technical terrain.
White Noise Collection
If you’re looking for a technical and athletic shoe that’s good for all occasions – day or night, in the park or in the pub – then Saucony’s Life On The Run Collection is always a good place to start. Dreamy denim was the theme last year and White Noise is the theme this year – with the Guide ISO and Ride ISO models available in muted white, an aesthetic that celebrates running’s meditative effects and ability to drown out the noise and distractions of daily life!
You can discover and explore our full range of Saucony shoes for men and women online at run4it.com.
Need a hand choosing? Head to your nearest Run4It store for our free +runlab shoe fitting service. Our knowledgeable staff will recommend shoes with the desired feel, and right level of support and cushioning for you.